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This paper seeks to examine the export competitiveness and concentration level of the 15 top sugar exporting countries over the last 18 years (2001–2018) with special reference to India.

First, the paper utilizes a review based approach and explains the structures of major sugar economies in context to protected and unprotected perspectives. Subsequently, empirical research was carried out to assess the competitiveness level of sugar using Revealed Comparative Advantage (RCA) approach and Hirschman Herfindahl Index.

The study found structural changes in cane or beet sugar, and molasses over the time period between 2006 and 2015. Further, the findings confirmed that despite the stringent regulations in European Union, the United States of America, Guatemala, Mexico, Thailand, China, and India, the comparative advantage is high up to seven to nine sugar categories. Besides, despite the indulgent regulations in the Colombia, Brazil, and Canada, the comparative advantage is only consistent up to two to three sugar categories.

This study provides an overview of competitiveness patterns of 15 sugar exporting countries and further compare their comparative and concentration levels. In this context, in future, it would be interesting to study the macro-economic and firm and industry-specific factors which may strengthen the study findings.

This study suggests that the sugar export of few countries (i.e. Mexico and Canada) is restricted up to their trade pacts and free trade zones which is restricting the competitiveness level and performance. Accordingly, such countries need to enlarge their business boundaries to foster their export competitiveness level. Rational subsidies and governmental assistance in diversification schemes in terms of products' range and sustainable processes can make India a consistent exporter in more categories.

Although, the previous studies attempted to examine the sugar industry with particular country context, this study enlarge the body of knowledge through simultaneously examining the sugar export scenario of fifteen sugar exporting countries and providing a broad comparative view of their competitiveness and concentration levels.

Research highlights that antipsychotic medications are prescribed more in people with Intellectual Disability (ID) without a diagnosis of severe mental illness. Despite non-pharmacological interventions recommended as alternatives, their application can be challenging due to heterogeneity of the patient group. The purpose of this paper is to discuss application of quality improvement (QI) methodology in adapting interventions, aiming to reduce challenging behaviour of people with ID, thereby reducing use of antipsychotic medication.

Two interventions were introduced as “tests of change”; an “Attention-Deficit Hyperactivity Disorder (ADHD) clinic” and “Positive Behaviour Support (PBS) clinic”. Process (Clinical Global Impression (CGI) and Modified Overt Aggression Scale (MOAS)) and outcome measures (total antipsychotic use) were used to assess the interventions, with each being reviewed as per QI methodology guidelines.

There was an improvement in CGI scores for both interventions. MOAS scores reduced for those attending the ADHD clinic, resulting in reductions of antipsychotic medication. MOAS scores did not reduce for the PBS clinic, so there was no reduction in medication for this group.

Based on the introduction of pilot clinics, this paper provides a commentary on how QI interventions can be used to evaluate and adapt evidence-based interventions, in managing the needs of patients with ID. It further highlights the importance of the diagnosis of ADHD in patients with ID and challenging behaviour. Although PBS is recommended to manage challenging behaviour, this paper demonstrates the importance of continuous evaluation of behavioural interventions. There is currently no existing literature investigating use of QI methodology to reduce challenging behaviour in ID populations, emphasising scope for future research and service evaluation.

Students will learn technology strategies specific to airports. Students will understand the reason for the success of Bengaluru International Airport. Students will learn to apply management models in airport settings. Students will improve their understanding of airport business, airport-related technologies, specifically in the Indian settings.

DigiYatra is a revolutionary initiative by the Government of India to digitalize all the airports in India, making your face your boarding pass. Bengaluru International Airport Limited (BIAL) is at the forefront of this initiative. As one of the early public–private partnership airports, BIAL has seen many challenges over time but could succeed in all its endeavour. The case discusses the journey of DigiYatra, which BIAL has taken through the eyes of the Chairman, Hari Marar. The case goes through several layers like initial planning, creating the team, implementation challenges, technology strategy adopted and how they tackled Covid lockdown challenges to complete the project's initial phase.

Post graduate students.

Teaching notes are available for educators only.

CSS 11: Strategy.

In the recent past, gamification has been recognized as an effective tool for engaging customers. However, there is limited research to explain luxury consumers' motivations to adopt gamification. This research applies the service-dominant (S-D) logic theory to investigate the association between motivation to adopt gamification, customer engagement, and affective commitment.

Data were collected through structured questionnaires from a sample of 242 millennial luxury consumers in India. Collected data were examined using AMOS 25 and Process Macro for SPSS.

The findings reveal that consumers' social and personal integrative motives for gaming positively influence customer engagement with luxury brands. Further, all three sub-dimensions of customer engagement (conscious attention, enthused participation, and social connection) are also found to positively influence affective commitment. Customer engagement fully mediates the association between motivation and affective commitment, while the self-brand connection is found to weaken the mediated relationship.

This study is one of the first studies to explore luxury consumers' motivations behind engaging in gamification through moderated-mediation framework.

This paper aims to focus on how reciprocal mentoring can be used to make employees culturally intelligent.

The authors conceptualize and present this framework based on their own experience in the industry and research experience in cross-cultural competence.

Workplaces today are characterized by high levels of multiculturalism. In such environments, being able to navigate this cultural diversity can be a challenge to many employees. Investing in cross-cultural training can be costly and time consuming. In such a situation, what better way to learn and appreciate cultural diversity than by bringing together two individuals from different cultural backgrounds. Reciprocal mentoring for developing cultural intelligence can be an effective practice that organizations can follow to develop intercultural competence amongst its employees.

The concept presented in the paper can help organizations use their own existing resources to develop cultural intelligence company-wide, rather than choosing third-party interventions/training.

This paper provides executives with a quick glimpse into the concept of cultural intelligence and its development through reciprocal mentoring.

This paper aims to extract the dye colourant from teak leaves using different aqueous mediums (Alkaline, Neutral and Acidic); to characterize the dye in terms of yield %; ash content and moisture content; to standardize the conditions of application of dye extracted from teak leaves on selected natural and synthetic fabrics using selected natural and chemical mordants; to assess the colour value (K/S, L*, c*/ h*, a*, b*) and fastness properties of the dyed samples in terms of wash, rub, light and perspiration fastness; and to develop dyed and printed designs using combinations of mordant and extracted dye.

Stage 1 – Extraction of dye from teak leaves; and characterization of dye: yield% ash content and moisture content. Stage 2 – Preparation of fabrics for dyeing; optimization of mordanting parameters using pre mordanting method followed by post mordanting; and optimization of dyeing parameters. Stage 3 – Testing of dyed fabric – Colour Measurement; K/S L*a*b*/L*c*h*; fastness properties; wash fastness done in the Laundrometer using ISO 2 standard test method; crock fastness done by Crockmeter using AATCC 116–1995 test method; perspiration fastness tested by perspirometer using AATCC 15– 2007 test method; and light fastness assessment in Mercury Bulb Tungsten Filament (MBTF) light fastness tester using AATCC Test Method 16–2004.

The findings of the study show that waste teak leaves can be used as an effective dye for natural as well as synthetic fabrics giving a wide range of colours on wool, silk and nylon. The maximum relative colour strength of the extracted dye on unmordanted dyed samples was found to be at pH 5 on wool and silk and at pH 7 on nylon. A range of shades was obtained with the use of different mordants. The extracted dye showed moderate to good fastness properties in terms of light, wash, rub and perspiration on wool and silk and excellent on nylon. Fastness properties were found to improve with the application of mordants both as pre and post method. Various combinations of mordants and dye result in obtaining pleasing and harmonious colours which were used aesthetically for printing.

Due to time constrains, extraction in an organic medium could not be done, which could be a further scope for study.

Dyeing using teak leaves is a step towards sustainability and effective waste utilization with promising potential for application on natural as well as synthetic fabrics. Good colour with added properties will provide excellent solutions for eco-friendly methods of dyeing.

This paper demonstrates the new possibilities offered by innovative uses of by-products of the timber industry and open good prospects for alternatives to synthetic colourants and new markets for the textile industry. It offers a new tool for the development of slow fashion.

It is a common practice to prune the tree branches to improve wood quality; thus, leaves are easily available as by product from pruning and also from wood harvesting. In the present study, waste teak leaves (Tectona grandis L.) were used for the extraction of dye.

Generation Y consumers are the key drivers for luxury market growth in the future. Yet, very few studies have been performed to understand Gen Y consumers' luxury consumption behavior, mainly in context of emerging markets like India. The main objectives of this study are first, to develop a conceptual framework which integrates the role of key variables that influence Gen Y consumers' purchase intention for luxury goods. Second, to analyze the mediating effect of attitude and subjective norm on the relationship between conspicuous value and luxury purchase intention.

Data were collected through structured questionnaires from a sample of 215 Gen Y luxury fashion consumers in India. Collected data were analyzed through confirmatory factor analysis (CFA) and Hayes Process macro in SPSS.

The findings revealed that attitude and subjective norm partially mediated the relationship between conspicuous value and luxury purchase intention. The findings also demonstrated that mediation effect significantly differs between consumers with low and high need for status as well as consumers with low and high need for uniqueness.

This is the first study performed to understand the mediating and moderating effect of various contextual variables (namely, attitude, subjective norm, uniqueness value and status value) on the association between conspicuous value and luxury purchase intention. This study will have important implications for both academicians and practitioners.

The purpose of this paper is to revisit the growth mechanism of Indian sugar industry by deploying quantitative and qualitative metaphors.

The research paper has been composed through comprehensive primary research survey using a structured questionnaire, and qualitative discussion following semi- structured interviews with industry professionals on emerging issues across the whole value chain of sugar industry. Respondents regarding primary survey were selected using the purposive sampling, and this collected quantitative information has been verified on the lenses of multiple stream modelling (MSM).

To support the data analysis, MSM – a policy-making framework has been developed which found that government being a central construct exerts a profound presence across whole value chain; in suppliers’ mechanism, marketing of sugar and sugar mills’ infrastructural expansions. Nationwide uniformity in sugar policy instead of states’ monopolistic policies, rational and mutual benefits-based decisions collectively by the government, mills management and sugarcane growers, and diversification in production processes are enumerated as the proposed solutions against the chronical industry problems.

This study enriches extant Asian sugar industry literature. For policymakers, the proposed results should be of help in identifying specific policies to support the competitiveness of local systems and individual manufacturing companies in the Indian sugar industry suggesting that the development of growth mechanisms can contribute simultaneously to improve the financial, market and operational performance of both individual firms and supply chains.

Cyclicality in production, rising sugarcane farmers’ problems and resulting severe financial distress of mills are some of the topical issues of Indian sugar industry, and the study has explored these issues factually, quantitatively and qualitatively in proximity of industry professionals and described in this depository with the help of document analysis.

The purpose of this paper is to present strategies for cultivating internal support, community partnerships and practitioner engagement for Hospital-based Violence Intervention Programs (HVIPs). In response to growing concerns about community violence and calls to engage the community in its solutions, HVIPs have increased in popularity as innovative and transdisciplinary approaches to violence intervention. HVIPs are one strategy under the broad purview of public health approaches to crime and violence – focusing on reaching recent victims of violence in emergency departments and leveraging this “teachable moment” to offer wrap-around services geared toward preventing future violence or revictimization.

This paper uses an autoethnographic and case study approach of Project HEAL (Help, Empower and Lead), a newly established HVIP at Jersey Shore University Medical Center.

While there is no “standard” approach, the importance of strong community partnerships and practitioner engagement prior to and during the HVIP implementation process is second to none.

This case study of Project HEAL’s initial implementation will provide information that can assist other HVIPs in creating and sustaining necessary internal support, community partnerships and practitioner engagement, and potentially help navigate forthcoming statewide and federal efforts.

Development of meaningful community partnerships and achievement of a high level of engagement from practitioners are key to the successful implementation of HVIPs, the processes of which are not always documented in literature.

Drawing from affect as social information (AASI) theory, this study examines how the relationship between perceived passion, quality of the presenter and investment intention is influenced by emotional labor engaged in by the presenter. This study clarifies and deepens the understanding of how passion influences entrepreneurial success by studying the role of emotional labor in the relationship between passion and investment decisions.

This study tested the moderated mediation effects between perceived presenter passion and investor intention to invest using data from 62 presenters' and 169 judges' responses from the 31 judges during a business plan (or “pitch”) competition.

Results confirmed a positive indirect effect of perceived passion on intention to invest, as mediated by the investor's evaluation of the quality of the presenter. Emotional labor moderated the relationship such that low levels of emotional labor engaged in by the presenters strengthened the mediated relationship between perceived passion, quality of the presenter and intention to invest.

The findings suggest that the authenticity of passion (as measured by the degree of emotional labor engaged in by the presenter) influences this dynamic, such that displays of passion that are perceived as being authentic are more likely to lead to an investment decision. Using AASI, this study conceptualized and tested quality of the presenter as an important intervening variable that can help explain the lack of coherent findings. The results supported this conceptualization, providing empirical evidence for the oft-quoted adage “invest in people, not ideas.”